Austin Adult Entertainment: A new trail for the celebrity apology
Tiger Woods’ live scripted mea culpa on Friday at 11 a.m. Eastern time, from the TPC Sawgrass clubhouse in Ponte Vedra Beach, Fla., will inevitably be compared with two forms of the modern celebrity apology: one made famous by Mark McGwire and Alex Rodriguez and the second by politicians like Eliot Spitzer and Mark Sanford.
But unless Woods surprises viewers, his brief statement (no questions, please, from the few reporters in the room) will not fall into either category.
Woods is not an officeholder who has violated the trust of those who elected him. Spitzer resigned as governor of New York after revelations about money he spent on call girls. Sanford’s affair with his Argentine “soulmate” humiliated him and led to the still-sitting South Carolina governor’s pending divorce. Although McGwire delayed apologising for five years, he spent days talking to numerous news media outlets, explaining his drug use. Trying to control his message for as long as he could, he did not face questions during a news conference, but he was criticised for saying he used steroids to benefit his health, not his performance.
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